

Our Story
Our humble beginnings started in a California garage, and since 2014 have grown exponentially to include millions of fans worldwide. Our patented technology is continuously changing what is possible for hair!


The ingredient that changed it all.
Known as the “invention,” the Bis-Aminopropyl Diglycol Dimaleate ingredient allowed professionals to reach new heights in color & care. Hair wasn't just healthier; it took on a completely different quality — blondes were brighter, brunettes more radiant, and redheads more vibrant.


The future of OLAPLEX innovation.
Today OLAPLEX is one of the largest independent hair care brands in the world with over 100 worldwide patents. Through a grassroots approach, the brand quickly became a global sensation, paving the way for a completely new category of haircare called “bond-building."
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Our OLAPLEX Ambassadors
Celebrity colorists Tracey Cunningham, Chad Kenyon, Bianca Hillier, Justin Anderson, Guy Tang, Christin Brown, Chrissy Rasmussen, Samantha Cusick, Jimmy Paul and Laurent Philippon proudly represent OLAPLEX as Brand Ambassadors.
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Tracey Cunningham
Tracey Cunningham’s clients are among the most sought after women of stage and screen – from JLo to Drew Barrymore, Charlize Theron to Toni Collette, Jennifer Garner to Jessica Biel, just to name a few. The petite colorist treats her clients like family, who have been guided and styled by her for many years.
Cunningham has been at the forefront of the competitive hair arena for over two decades, nurturing and perfecting her talent at some of the most prestigious salons in Los Angeles, until she opened her own salon, Mèche, with co-owner Neil Weisberg, in 2012. Her work has graced the covers of magazines such as Marie Claire, W, Instyle and Allure.
Cunningham is as natural as the color she is creating on each of her clients heads. Her mantra has remained unchanged over her tenure, “Color should be natural and reflect the hair one had in their youth”.
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Justin Anderson
As one of the most coveted celebrity hair colorists in Hollywood, Justin Anderson’s signature southern California style has landed his work on the covers of Elle, W, Cosmopolitan, Glamour and more.
Growing up surfing and on the beach, Anderson was fascinated at an early age with how the sun and seawater could change hair color. His fascination turned into a passion and an art as he trained and worked at top salons.
He remains the go-to guy for Jennifer Aniston, Miley Cyrus, Margot Robbie, Gwyneth Paltrow, Kristin Cavallari, Chelsea Handler, Kim Basinger, and Erin Andrews, among others. His work ranges from naturally beautiful to cutting-edge trends.
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Chad Kenyon
Maintaining healthy, beautifully colored hair is, and has always been, Chad Kenyon’s number one priority. His meticulous approach and the unparalleled care he takes when treating his clients’ tresses have made him a highly trusted and sought-after force in the industry.
Chad’s ability to create customized hair color that enhances his clients’ natural beauty continually draws in celebrities such as Kiernan Shipka, Elisabeth Moss, Carla Gugino, Abigail Spencer, Rachel Keller, and Rowan Blanchard. It’s not only A-listers whose admiration he’s garnered but leading publications, such as Vogue, Refinery29, Popsugar, and Allure among others have praised his work.
Chad has since developed his signature service, Colormelt®, which includes balayage accompanied by his face-framing HairStrobing™ method. Clients leave his chair feeling like a younger, fresher version of themselves! -
Bianca Hillier
Bianca Hillier is a strategic, multidisciplinary colorist with an eye for innovation and seamless perfection. Best known for her hair painting skills and customized beachy balayage, she’s able to flawlessly capture those sun kissed surfer highlights for her clients. Bianca prides herself on her natural ability to create dimensional color hand-tailored to each client.
Bianca travels the globe as an Olaplex ambassador. She also regularly travels to the Middle East to satisfy her universal clienteles’ wishes.
Currently, she is the exclusive colorist for Nomad Model Management where she has worked with world renowned models, celebrities, and public figures. Keep an eye out for Bianca’s signature looks on influencer and model Rocky Barnes, the first Saudi model Roz, international pop star Becky G and comedian Lauren Lapkus. -
Christin Brown
Christin Brown is a celebrity curl specialist best known for her transformative curly cuts and Pintura color at her salon LunaBella Makeup & Hair in Santa Barbara, CA.
Featured in magazines such as ELLE, ALLURE, Vogue Italia and recently Forbes, her creativity and expertise reflect in her work. She has worked with celebrities such as Yara Shahidi, Ashley Blaine Featherson, Tamera Mowry-Housley, and Angela Manuel Davis to name a few.
Specializing in the art form of shaping and coloring curls, her mission is to give her clients a new lease on their natural hair texture while empowering them with what their hair can do. With Olaplex in her arsenal of fave products, she has been able to successfully restore damaged curls and maintain the integrity of her guests with stand alone treatments and education.
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Chrissy Rasmussen
Growing up, Chrissy Rasmussen had a passion for beauty, hair and clothes. She chose to use her creativity to become a licensed hair stylist in 1995 and for the past 25 years she has loved every part of her hair journey. She loves that she chose a career that is centered around helping people feel beautiful.
In 1998 she opened her salon. Habit Salon started from an upstairs loft in her home and expanded slowly over the years with one focus; doing the best hair they can do on each and every client. Today, Habit still has her 3 sisters plus over 70 amazing stylists and assistants.
Chrissy has watched the salon industry change for the better over the last few years with the advent of social media and education. She has found a passion for sharing what she does with cut, colors and extensions with all her clients and fellow stylists.
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Samantha Cusick
As a top stylist in the UK, Samatha Cusick founded Samantha Cusick London in 2016 to empower her clients by using the latest techniques and technology to create incredible colors and styles they can wear and maintain every day.
Known for her trademark balayage techniques and specialist color knowledge, Samantha has built a clientele of celebrities and some of the UK’s most influential women.
As an OLAPLEX Ambassador, she mentors OLAPLEX Advocates and teaches classes to both professional and retail channels to inspire and educate those looking to take their brand knowledge to the next level. You might even spot her on tv in the UK demonstrating how OLAPLEX can transform the integrity of the hair.
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Jimmy Paul
Now a renowned creative hairstylist, Jimmy Paul got his start after moving from his hometown of Pittsburgh to New York to pursue a career as a stylist having grown up being inspired by his mother, who was a hairstylist herself.
He launched his editorial career at the Oribe Salon on the upper west side and since then his work has been featured in some of the most prestigious publications, on the runways of iconic designers, and in worldwide campaigns with acclaimed photographers. He’s collaborated with several hair care companies on product development, education, and styling for the runway.
As a longtime user of OLAPLEX and new OLAPLEX Ambassador, Jimmy helped launch OLAPLEX into the world of New York Fashion Week by creating hair styles using OLAPLEX products to complete Jason Wu’s vision for his show at NYFW 2022.
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Laurent Philippon
After getting his start in his father’s barbershop in France, Laurent Philippon went on to study under hair masters in Paris and is now a renowned hairdresser who works with top models, designers, and celebrities.
His work has appeared in American, British, Italian, and French Vogue, V Magazine, Another Magazine, Dazed, Harper’s Bazaar, and i-D.
Before partnering with OLAPLEX, Philippon was the Global Artistic Director at Bumble & Bumble and is the author of the highly rated book, Hair: Fashion and Fantasy, a retrospective of fashion and celebrity culture’s most iconic and pivotal hair moments. Philippon brings this vast experience, creativity, and his distinctive style to his role as an OLAPLEX Brand Ambassador.
Looking for an OLAPLEX Stylist?
OLAPLEX can be found in over 100 countries & growing, in professional salons, prestige retailers & e-commerce channels.